About us
At Usability Lab, our mission is to revolutionize digital experiences by placing users at the heart of every design. We are dedicated to empowering businesses in Saudi Arabia with advanced usability testing tools that prioritize inclusivity, accessibility, and efficiency, aligning with the nation’s Vision 2030 goals.
Founded by Dr. Moayad Hakeem (Ph.D. in Information Technology) and Mrs.Hanan Seraj (Master in Biology), our journey combines expertise in technology and a scientific understanding of user behavior. Inspired by evaluating key e-government services for Hajj, we recognized the need for user-centered solutions that address accessibility challenges and enhance functionality. This shared vision drove us to create Usability Lab to improve digital services and provide impactful user experiences across diverse sectors in Saudi Arabia.
At Usability Lab, our mission is to revolutionize digital experiences by placing users at the heart of every design. We are dedicated to empowering businesses in Saudi Arabia with advanced usability testing tools that prioritize inclusivity, accessibility, and efficiency, aligning with the nation’s Vision 2030 goals.
With a strong foundation in usability research and scientific inquiry, our team utilizes AI-driven methodologies to analyze user behavior, optimize interfaces in real-time, and deliver actionable insights tailored to the unique needs of Saudi users. Our platform offers businesses the tools they need to thrive in an increasingly digital world. At our core, we are committed to fostering innovation and collaboration, creating digital solutions that cater to Saudi Arabia’s growing digital ecosystem. Join us as we transform how businesses and users connect, one seamless experience at a time.
Explore our solutions and be part of Saudi Arabia’s digital transformation journey!
Mission
To empower businesses in Saudi Arabia by delivering advanced, user-centric usability testing solutions that enhance digital experiences, prioritize accessibility, and align with the nation’s Vision 2030 goals. Through innovative AI-driven tools and expert insights, we aim to create seamless, inclusive, and impactful digital solutions for diverse sectors.
Vision
To be the leading usability lab in Saudi Arabia, driving innovation and excellence in digital transformation by bridging the gap between technology and user needs. We aspire to shape a future where every digital interaction is intuitive, efficient, and empowering for all users.